Founded in 2001 (and 2007), Sweet Anthem Perfumes is a tiny artisan perfume studio from Seattle, WA, where perfumer Meredith Smith makes bottled stories you can read on your skin.
Meredith Smith's journey as a perfumer began after she had the darnedest time finding her own signature fragrance. Through the process, she learned that mainstream fragrances use such harsh stuff in their bases and materials (ask her sometime if you'd like an earful). And it also really bothered her how much of her cosmetics undergo animal testing. She began to craft a few fragrances here and there, as she's long been one to explore how things are made. After showing some of her early works to friends in the fragrance industry, she was encouraged to set up an Etsy shop. That was 2007 – the rest, some might say, is history.
With her own journey in mind, she began composing fragrances for and managing Sweet Anthem as a side project. She researched and learned about formulation and worked to use the best natural ingredients alongside craft style chemicals in order to create formulas that did not contain any animal-based products. Smith amassed a collection of materials from around the globe to create her unusual notes, and combines them artfully and thoughtfully in her storytelling compositions. In 2009, she was seen on the Etsy blog as a featured seller, and in 2010, she quit her graphic design day job to pursue perfume full time.
Though its undergone quite an evolution, Sweet Anthem's product line boasts now 12 perennial fragrances, a rotating cast of seasonal fragrances, and severalcollaborations with other local artisans. Our perfumes are each offered in three formats – perfume oils, solid perfumes, and eau de parfums – that have their own unique modus operandi. Each of Sweet Anthem's perfumes are handmade in our West Seattle studio and lovingly crafted in small batches.
Smith's passion for perfume, the indie fragrance community, and creating unique scent experiences have earned her mentions on many top perfume blogs – from Ca Fleur Bon to Now Smell This and Indie Scents – as well as design blogs and some other Internet fame. In 2012, the Smiths purchased a live/work town home in West Seattle and she opened her studio on the ground floor – which was quite a change from the shoe box under the bed where it all began. In 2014, her fragrance, Owl, was a finalist in the Art & Olfaction Awards. She continues to inspire with seasonal fragrance launches and cultivating a selection of perfumers you won't find anywhere else.
Sweet Anthem Perfumes is an approved member of PETA's Beauty Without Bunnies campaign.